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Foodie Destinations Top Millennial Travelers’ Vacation Choices

Top Foodie Destinations Tempting the Tastebuds of Travelers

Hotels.com in its Tasty Travels research picked several cities as “Top of the Chops” for foodie travelers. Paris, Tokyo and Rome are the top three foodie destinations according to Hotels.com which commissioned edible renderings of the top three foodie destinations by renowned food artist Carl Warner

Food artist Carl Warner created this city scene of Paris featuring Parisian markets and the Eiffel Tower out of chocolate and blue cheese. Photo credit: Hotels.com
Food artist Carl Warner created this city scene of Paris featuring Parisian markets and the Eiffel Tower out of chocolate and blue cheese. Photo credit: Hotels.com

Each city scene, captured in HD photography, is constructed with famous foods from each location. “When Hotels.com approached me with the idea, I instantly knew this project was right up my bean-cobbled, blue cheese street! It was a great opportunity for me to bring images and scenes of these hugely popular foodie destinations to life in an exciting and contemporary way. I hope that these images will not only blow people away, but inspire them to get online, get booking and not just ‘sight-see’ but ‘sight-taste’,” says Carl, a food artist and photographer.

Food artist Carl Warner created this city scene of Rome featuring the Pantheon and a cobbled back street out of pasta, Parma ham and Parmesan cheese. Photo credit: Hotels.com
Food artist Carl Warner created this city scene of Rome featuring the Pantheon and a cobbled back street out of pasta, Parma ham and Parmesan cheese. Photo credit: Hotels.com

 

Food artist Carl Warner created this city scene of Tokyo featuring a zen garden and tea ceremony overlooking Mount Fuji out of Maki rolls, ginger and shiitake mushrooms. Photo credit: Hotels.com
Food artist Carl Warner created this city scene of Tokyo featuring a zen garden and tea ceremony overlooking Mount Fuji out of Maki rolls, ginger and shiitake mushrooms. Photo credit: Hotels.com

Hotels.com research also offers insight into millennial travelers, where nearly two thirds (60%) in the U.S. choose their holiday destination based on what they’ll eat – not what they’ll see or do. “American millennial travelers (64%) say foodie vacation experiences are the most memorable.  The younger generation in the U.S. is now even more focused on munching delicious local delicacies on vacation (65%) than visiting landmarks (49%) and exploring the outdoors (34%),” says Hotels.com

Millennial travelers also prefer “food over friends” with 78% of millennial U.S. travelers admitting that they prefer to snap their food instead of their friends’ faces (36%) for Instagram.  The research also pinpoints a rise in food photography on social media, revealing that during a week-long vacation, U.S. millennial travelers snap on average 128 photos, of which 15% are of food.

The Tasty Travels research also revealed that millennials are opting for street food  (20%) over Michelin star restaurants (19%) and say foodie experiences stand out the most in their vacation memories. This topped spending time with their travel buddy (22%), and even an exciting adrenaline activity (11%).

Johan Svanstrom, president of Hotels.com comments: “The love amongst millennial travelers for what we at Hotels.com have dubbed #TastyTravels, stems from food being one of the most connective and rewarding currencies there is. Experiences are the new wealth and food provides one of life’s most pleasurable experiences, where there’s always something new to try when you travel. So, it’s understandable that younger generations of travelers are defining their holiday by what they can eat, how they eat it, and how good the ‘Grams’ will be while they’re away.”

Other foodie cities making the list include London, Barcelona, New York and Madrid.

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Karen LeBlanc

Karen LeBlanc is a travel host and writer with a popular travel show, The Design Tourist, and a companion lifestyle blog. As a widely published travel journalist and content creator, Karen is a member of the North American Travel Journalists Association. She also serves as the Design and Travel editor of the national lifestyle magazine, LaPalme. Karen believes that every destination has a story to tell through its local art, architecture, culture, and craft. This immersive creative exploration begins with authentic accommodations where the narrative of place unfolds through art, accessories, accouterments, furnishings, fixtures, and food. 

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