My latest design discovery is Fine Art America, an online art marketplace making art accessible to all.
If you want to build an art collection without a blue-chip art budget, consider purchasing prints of works by the modern masters and emerging talents. I discovered a great source of wall art, including canvas and acrylic prints, posters, and tapestries at Fine Art America.
The online art marketplace disrupts the traditional art and collector commerce system by offering artists a platform to sell print versions of their paintings, photography, and other creations. Fine Art America serves as a global art gallery that brings famous names and lesser-known talents to consumers and collectors.
As a design journalist and art collector, I long for the return of Art Basel and Frieze— art fairs I regularly attended and wrote about for the press. Fine Art America satisfies my art wanderlust by delivering to my desktop millions of images uploaded by artists worldwide so I can enjoy that same thrill of discovery.
The online art marketplace has print-on-demand technology that turns artists’ works into a wide range of wall art sold on the site. Buyers can purchase images as framed prints, posters, canvas prints, or home decor accessories, including tapestries, duvets, and throw pillows.
Here’s how it works.
Artists can upload their images to the site and set their prices. Fine Art America prints and assembles your art order and delivers museum-quality work. Your order arrives ready to hang and includes a 30-day money-back guarantee.
I enjoy the thrill of browsing through the site’s images, searching for artists and works that speak to me. Fine Art America is an ideal place for decorators and interior designers to source art and home decor for clients and projects.
The site curates shoppable collections to inspire different decor styles and rooms. Curated collections feature paintings, photographs, framed prints, posters, and accessories. You can shop by interest— a great idea if you are looking for a unique gift because collections cater to everything from animal lovers and car enthusiasts to wine drinkers and world travelers. You can browse curated collections by room, house style, product, or commercial use.
I decorate with wall art to express my personality. I like the whimsical, colorful, sometimes satirical aesthetic of pop art because I think it lightens up the vibe of a room. Fine Art America has a wide selection of pop art, including the Gary Grayson collection in various products, including art, acrylic, canvas, framed, metal, and wood prints, and fun accessories such as phone cases, blankets, even face masks.
What I admire most about this privately held company is its aim to elevate artists’ careers at pivotal moments in their practice.
Engineer turned entrepreneur Sean Broihier founded Fine Art America in 2006 and grew the online art marketplace into one of the world’s most significant without investor funding or relinquishing control of his company.
The company resides in Santa Monica, California, and has 16 global production facilities. Fine Art America powers sales for more than half a million artists and photographers, providing an online marketplace and fulfillment services and marketing tools to set up branded web stores, sell prints on Facebook, create e-newsletters, and much more.
Fine Art America is one of those unicorn businesses in the art world, making great art accessible while elevating the careers of living artists worldwide.
