Enhancing the curb appeal of your business premises is a unique challenge, its not quite as straightforward as it would be with a private residential property. With customers frequenting your business location, it’s crucial to ensure that your building and external area look inviting and are also safe for use. This safety aspect is a key part of the curb appeal, providing your customers with a sense of security and reassurance.
Improving curb appeal needs to be both visually and aesthetically pleasing as well as functional and safe for use too. Let’s take a look at some ways you can do this.
Increase Lighting Options
This is especially important if you operate during late evenings or nights or live in a location with long, dark winters. Lighting around the outside of your building can increase safety and reduce the number of accidents people could have from being unable to navigate the space safely.
You have a number of options in relation to lightning up your external areas, and it depends on your business needs; you can have sensor lighting above doorways that is triggered when people arrive at the door, you can floodlights access parking lots, in-ground lighting in paving stones you can add lighting to steps and even handrails. Installing an led handrail on steps can improve safety and blend form and fountain perfectly to increase lighting in dark spaces and provide practical support for people.
Update or Add Signage
You want a nice, clear sign that uses your company branding, something that people can use to help find you and indicate they’re in the right place while adding visual elements and aesthetics to the building or gates, for example. Pay attention to the style of the building and your colors and logo and incorporate them so they flow seamlessly with your surroundings and are instantly recognizable as your company.
Refresh External Walls
If the external walls of the building are painted, repainting them can be a simple way to improve curb appeal. If you have siding, for example, a power wash or update to the style can be beneficial. Take a look at the materials your building is constructed of, make sure you give them a good clean, and identify ways you can refresh and update them.
Landscaping
You don’t always need expansive areas of grass or land to use landscaping to improve curb appeal. If you do have green areas, adding plants, tending to the lawns, and ensuring you have neat edges, no dead or dying flowers, etc, can help you boost how your business looks to those visiting you. Alternatively, you can add plants to hard landscaped areas in the form of planters, you can have them inside glass doors or windows if you wish, or you can create elevated flower beds if it’s safe to do so so you can add in plants and flowers without having to dig up your hard landscaping.
Clean Windows and Doors
Lastly, you can make all the improvements if you want, but if you neglect to ensure all windows and doors are clean, and there is no buildup or debris around them, then you won’t make the impact you think you will. Clean windows and doors are the first thing customers see when they approach your business, and they can significantly enhance the overall appearance of your premises. You need to make sure you are putting effort into cleaning any exterior-facing glass areas. Both the glass, frames and the areas outside, i.e., sidewalks, so you can present a professional and inviting appearance for people frequenting your location.
